Lesson Plan
Promoting Products
This authentic writing experience incorporates advertisements. Students will write a persuasive essay that contrasts two products using pros and cons.
Grade:
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Learning Objectives
Students will organize and write a persuasive essay. Students will name the pros and cons of specific products in their written essays.
Introduction
(5 minutes)- Ask students to recount commercials or advertisements they have recently seen. If desired, display several examples of advertisements on an interactive whiteboard.
- Using one of those products, ask students, "Why should someone buy this product? Why shouldn’t someone buy this product?"
- Tell the students that they will be learning how to write a persuasive essay about two products.